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【計畫徵求】109年度「學界協助中小企業科技關懷計畫」，即日起至4/20

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NEWS

NEWS ． News ．
MEDiNIGHT: Day 2 Studios Storytelling for Startups: Why It Matters for Fundraising, Sales, and Leadership

INTRODUCTION

Medical innovations save lives, but explaining it is often harder than innovating. Unlike consumer apps or e-commerce, medical startups face a uniquely fragmented audience: investors, providers, payers, and ultimately patients. Each group speaks a different language and is motivated by different concerns.

This session, led by the team from Day 2 Studios — a collective of former journalists, entrepreneurs, PR strategists, and high-performance coaches — will equip medical founders with the tools to translate science into stories that resonate to help with fundraising, sales, and leadership.
 

【Event Highlights】

※ Keynote Talk: Learn how to tailor your story for different stakeholders, capture attention, strengthen resonance, and enhance effective communication.

※ Workshop Practice: Step onto the stage yourself and receive authentic, hands-on feedback.

※ Networking Session: Connect with industry experts and innovators, gain insights from both successes and failures, and transform them into momentum for future success.

 

OUTCOMES

By the end of the event, participants will:

  • Learn how to simplify complex medical innovation without losing credibility
  • Gain a framework to tailor one core story to multiple stakeholders
  • ​Understand that storytelling is not just for fundraising, but also team alignment


​AGENDA

  • Anatomy of good storytelling
  • Storytelling Role-Play
  • Closing Framework
  • Q&A
  • Networking
  • Worshop
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